“Local Specialties Festival” Coming to Mont et Mer in Front of JR Ashiya Station July 23–29 with Sweets and Gourmet Foods from Across Japan

It looks like the “Meisan-hin Matsuri” Local Specialty Fair will be held from Wednesday, July 23 to Tuesday, July 29 at the 3rd-floor event space of Mont et Mer, the shopping mall directly connected to JR Ashiya Station.

Screenshot from the Daimaru Ashiya official website

Meisan-hin Matsuri Local Specialty Fair

When is it?

Wednesday, July 23 to Tuesday, July 29, 2025

Where is it?

Mont et Mer Main Building, 3rd-floor event space

Here it is on the map ↓

The address is 1-31 Funadocho, Ashiya City, Hyogo Prefecture.

What will be there?

Quoted from the Daimaru Ashiya official blog

Local foods and specialty products from eight prefectures across Japan will be lined up!
Plus, a popular order-in sweets feature will be held at the same time!

Featured Specialty Vendors

  • [Hokkaido] Rokkatei Choco Marron: Chestnut bean paste sandwiched between cocoa biscuits and coated in milk chocolate

  • [Toyama Prefecture] Kaizuya Himi Udon Thin Noodles: Smooth thin noodles with an excellent texture

  • [Ishikawa Prefecture] Hokuriku Seika Nodoguro Beaver: Limited-edition snacks flavored with blackthroat seaperch and white shrimp

  • [Tottori Prefecture] JA Tottori Inaba Sand Dune Rakkyo Pickled in Sweet Vinegar: Crisp and refreshing

  • [Yamaguchi Prefecture] Otafuku Kawara Soba: An easy way to enjoy a Yamaguchi specialty at home

  • [Oita Prefecture] Tsukushi no Shima Genbei Takana-Wrapped Mackerel Sushi: A richly savory delicacy

  • [Nagasaki Prefecture] Mikado Honpo Gosan Castella: A moist, rich traditional castella cake

  • [Kagoshima Prefecture] Kumenya Karukan Manju: A fluffy, chewy manju with a gentle sweetness

Order-In Sweets Will Also Be Available!

  • [Kyoto] Ajari Mochi by Mangetsu (limited to 200 each day)

  • [Miyagi] Hagi no Tsuki by Kasho Sanzen (7/23 only, limited to 120)

  • [Kyoto] Azekura by Miyabido (7/24 only, limited to 300)

  • [Kyoto] Nadainomame Mochi by Demachi Futaba (7/25 and 7/26 only, limited to 100 each day; numbered tickets distributed from 13:00)

  • [Osaka] Mitarashi Dango by Kiyasu Sohonpo (7/27 only, limited to 200)

  • [Kyoto] Bagged Roasted Chestnuts by Hayashi Manshodo (7/28 only, limited to 100)

Admission fee?

Free admission (products are sold separately)

Capacity?

None (*Some items require numbered tickets and are available in limited quantities)

Can anyone join?

Anyone is welcome

How to apply

No application required (numbered tickets for certain products will be distributed on-site on the day of sale)

Click here for event details (Daimaru Ashiya official blog)

Final Thoughts

Specialty foods from all over Japan will be gathered in one place! The ever-popular “Demachi Futaba Nadainomame Mochi” will also be available with a numbered-ticket system, so if you’re interested, it’s best to go early. With plenty of cool sweets perfect for summer and local regional dishes from around Japan, this looks like the kind of event you’ll want to visit more than once.

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