It looks like the Ashiya-based confectionery shop “アンリ・シャルパンティエ” has applied to have October 1 designated as “Ashiya World’s No. 1 Financier Day”, and the day has now been officially established and registered.
Source: Press release
The reason October 1 was chosen is because it’s the day “アンリ・シャルパンティエ”’s financiers were certified by Guinness World Records™ for the seventh consecutive year as the “world’s best-selling financiers.”
It seems the day was certified and registered by the Japan Anniversary Association.

↑ Exterior of アンリ・シャルパンティエ Ashiya Main Store
Apparently, this is the first time in the world that a confectionery product has been certified by Guinness for seven consecutive years! Pretty amazing.
Source: Press release
As a commemorative product, the “Matcha Financier – Nishiki Financier Assortment” will be sold in Hyogo Prefecture and through the company’s official online shop!
The set includes five commemorative financiers made with rich, single-origin Uji matcha “Samidori” (100%), along with five of their classic financiers.
Source: アンリ・シャルパンティエ EC site
Also, starting November 1, reservations will open for a limited-edition assortment of financiers from confectionery shops around Ashiya City!
Ashiya has so many confectionery shops, so it’ll be exciting to see which stores are taking part!
Here’s the map for アンリ・シャルパンティエ Ashiya Main Store ↓
The address is 7-10-101 Kokocho, Ashiya City, Hyogo Prefecture.
アンリ・シャルパンティエ Ashiya Main Store
Business hours
●Boutique
10:00 – 20:00
●Salon de Thé
11:00 – 20:00(L.O. 19:30)
Closed
Open year-round (follows the facility’s closing days)
Address
兵庫県芦屋市公光町7-10-101
Phone number
0797-31-2753
Related links
(*Please check directly with the shop for the latest information on menu items, business hours, etc.)






